First we need to identity which column colour you
want change.
function
dataBound1(e) {
var i = 0;
dataView = this.dataSource.view();
if (dataView[i].bomc !=
dataView[i + 2].bomc) {
var uid = dataView[i].uid;
var uid1 = dataView[i].bomc;
var colName = $('#grid').find('th').eq(7).text()
$("#grid tbody").find("tr[data-uid=" + uid + "]").find("td:eq(" + 7 + ")").css("background-color", "yellow");
}
}